Elisa Parhad “New Mexico: A Guide for the Eyes” A visual glossary of 100 New Mexico icons - book signing


Saturday, August 15, 2009, 7 - 9 pm
Soap Plant / Wacko
La Luz de Jesus
4633 Hollywood Bl.
Los Angeles California 90027
(323) 666-7667
 www.soapplant.com
www.laluzdejesus.com

 
Visually focused, packed with cultural insight, and sized for portability, Guides for the Eyes celebrates the local traditions and visual vernacular that surround us. Operating at the intersection of art and anthropology, each edition in the series explores place through 100 of the most notable features of a region. Vivid photography and informative text provide insight into the significance of each topic, covering regional architecture, design, flora, fauna, food, crafts, folklore, landscape, and other facets of local identity and style. Ranging from the obvious to the obscure, these distinguishing elements define a locale as somewhere as opposed to anywhere. As one of the most unique and colorful regions of North America, New Mexico is the first subject of the series. For thousands of years, the state’s striking landscape has inspired the art, design and traditions of its three dominant cultures: Native American, Hispanic and Anglo/Western. These distinct groups continue to blend and evolve, infusing the rustic land with a compelling vibrancy, unrivaled in its beauty.

The signing party will include New Mexican food and drink, door prizes including “Alien Beer”, green and red chile, pinon peanut brittle and other surprises.

“New Mexico: A Guide for the Eyes” ™ by Elisa Parhad, published by EyeMuse Books, August 2009, hardcover, 5.5 x 7 inches, 224 pages, 103 photos, 1 map, ISBN: 978–0–9820497–0–9, Price: $19.95

For additional press information, contact EyeMuse Books, 1630 Cicero Drive, Los Angeles, CA 90026, T 323.906.0347, F 323.906.0348, www.eyemusebooks.com

La Luz de Jesus is located at the Soap Plant/Wacko building, in Los Feliz at 4633 Hollywood Blvd, Los Angeles, CA 90027. Gallery hours are Monday – Wednesday: 11am – 7pm, Thursday – Saturday: 11am – 9pm and Sunday 12-6pm